Shopify Variant Inventory Policy
How It Works and How to Use It with InventoryHero
Table of Contents
Are you looking for a way to incentivize more customers to sign up for your Shopify newsletter?
One effective strategy is to offer a discount code exclusively to email subscribers. In this blog post, we’ll discuss how to create a Shopify newsletter signup discount and the benefits of doing so.
Do you have a large inventory on your Shopify store?
InventoryHero is a useful Shopify app designed to help online store owners manage their inventory more efficiently by automatically discounting non-moving or slow-moving items at the variant level.
Why Offer a Shopify Newsletter Signup Discount?
Offering a discount code for customers who sign up for your Shopify newsletter is a win-win situation. It incentivizes potential customers to subscribe to your newsletter, which means you’ll have more opportunities to market to them in the future. At the same time, customers get a discount code to use on their next purchase, which can encourage them to make a purchase sooner rather than later.
Creating a Shopify newsletter signup discount is relatively easy
1. Create a discount code in Shopify:
To create a discount code in Shopify, go to your Shopify admin dashboard and click on “Discounts” in the sidebar menu. From there, click on “Create discount” and choose the type of discount you want to offer, such as a percentage or fixed amount off.
2. Set the discount amount and code:
After choosing the discount type, set the discount amount and code. Choose a code that is easy to remember and relevant to the discount you’re offering.
3. Choose the start and end dates:
Set the start and end dates for the discount code. This will determine when the discount code is valid and when it will expire.
4. Set the discount code usage limits:
Set limits on the number of times the discount code can be used per customer or the total number of times the code can be used overall..
5. Create a newsletter signup form:
To offer the discount code to newsletter subscribers, you’ll need to create a signup form that collects their email addresses. You can create a custom form in Shopify or use a third-party app such as Privy or Mailchimp.
6. Add the discount code to the signup form confirmation message:
Once the signup form is complete, add the discount code to the confirmation message that customers will see after submitting their email addresses.
Benefits of a Shopify Newsletter Signup Discount
In addition to incentivizing customers to sign up for your newsletter, offering a Shopify newsletter signup discount has other benefits as well:
1. Increase customer engagement
By offering a discount code, you’re giving customers a reason to engage with your brand and make a purchase.
2. Build your email list:
Offering a discount code is an effective way to build your email list, which can be a valuable marketing asset in the long run.
3. Encourage repeat business:
If a customer uses a discount code on their first purchase and has a positive experience, they may be more likely to make a repeat purchase in the future.
Do you have a large inventory on your Shopify store?
InventoryHero is a useful Shopify app designed to help online store owners manage their inventory more efficiently by automatically discounting non-moving or slow-moving items at the variant level.
Final thoughts
offering a Shopify newsletter signup discount is a great way to incentivize customers to sign up for your newsletter and make a purchase from your store. By following the steps outlined in this blog post and using other apps with Shopify, you can take your email marketing efforts to the next level and drive more sales.
